Healthcare PR - Euro Diet
- Eurodiet is a 4-phase weight loss and management programme, launching into a crowded and confused sector, which suffers from a lack of credibility.
With an objective to reach a broad spectrum of people to stimulate brand awareness, Nexus devised a multi-media campaign including branded online video streaming on independent news and magazine web sites.
Results for this approach only; Site traffic 27k; AVE value of £290k ROI 22:1.
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